The Director Public Relations is responsible for managing and maintaining the media presence of the team, as well as coordinating media content generation (i.e. photos, videos, etc.)
Responsibilities:
Maintain the public face of the team
Manage social media / website presence:
- Website - launch.rit.edu
- Instagram - launchinitiative
- Facebook - www.facebook.com/launchrit
- YouTube - RIT Launch Initiative
Create photos and videos for sponsors and the website
Requirements:
Comfortable using all social media platforms
Capable of creating promotional material
- This is an elected position
- Able to develop photos ad videos
Other Things to Know:
Instagram Post Guides:
- Canva is your best friend
- Best time to post content (pulled from analytic app)
- 6pm on Weekdays
- 7pm on Weekends