Director of Public Relations
The Director Public Relations is responsible for managing and maintaining the media presence of the team, as well as coordinating media content generation and organization (i.e. photos, videos, etc.)
Responsibilities:
Maintain the public face of the team
Manage social media / website presence:
- Website - launch.rit.edu
- Instagram - launchinitiative
- Facebook - www.facebook.com/launchrit
- YouTube - RIT Launch Initiative
Create photos and videos for sponsors and the website
Requirements:
Comfortable using all social media platforms
Capable of creating promotional material
- This is an elected position
- Able to develop photos ad videos
Other Things to Know:
Instagram Post Guides:
- Canva is your best friend
- Best time to post content (pulled from analytic app)
- 6pm on Weekdays
- 7pm on Weekends